The LDN Diaries is an award-winning UK lifestyle blog based in London. A source of all things lifestyle for those wanting to discover the best of what London has to offer, as well as the latest fashion and beauty trends, food and travel from two London 30-somethings.



Paula started The LDN Diaries as a hobby in 2012. NowΒ on it’s fourth year, it has become the destination for everything London lifestyle. Paula and the blog have been featured in numerous top publications including; Time Out, LOOK and the Daily Mail. Paula has attended many high profile events in London, reviewed numerous restaurants and worked with a handful of top brands. Alongside The LDN Diaries, Paula is a freelance writer and aspiring novelist. She loves a good cocktail, a Wagyu steak and a bag of mint M&M’s, in that order. Paula also has a slight addiction to beauty products and vlogs them weekly, check out Paula’s videos over on YouTube.


Danny, more commonly known as Paula’s boyfriend or as ‘the plus one’, heads up the recently created Men’s Lifestyle section. Danny is a skilled digital marketer, specialising in SEO & content. He can mostly be found enjoying a good rum, supporting his football team (Arsenal) and enjoying or cooking up spicy foods. For all men’s requests and features email Danny at danny@theldndiaries.com.

Get in touch with us on email at contact@theldndiaries.com or head over to the contact page and fill out the form. For advertising and collaboration opportunities, please email ads@theldndiaries.com.

We can’t wait to hear from you!