The P-Ho Diaries ABout Me

If you have stumbled across this page you are wondering WHO IS SHE!

Well hello and welcome to the wonderful world of me! My name is Paula, I’m a 30 year-old full-time fashion, beauty and lifestyle blogger at The LDN Diaries. You may remember this site as The P-Ho Diaries and suddenly having a deja vu, but yes you have landed at the same digital space. I currently live in North London with my boyfriend Danny who you will see featuring on the blog on a regular basis, but I’m actually originally from Glasgow in Scotland. I also am a freelance writer and social media professional, gaining experience at some of London’s top agencies. At the moment I am in the process of completing my first novel about love and dating in the capital!

The LDN Diaries is a mixture of my passion for fashionbeautyfoodmusic and everything else in between. I am proud to have worked and collaborated with top fashion & beauty brands such as DIESEL, Warehouse, JOY, Rodial, Benefit, Lee Stafford and Motel Rocks to name a few. I have also been lucky enough to review some of London’s best restaurants and also interview some really amazing people for my spotlight section including Laura Whitmore and the founder of Rodial cosmetics, Maria Hatzistefanis. You can see a selection of where I have also been featured over on my Press Page.

I have just recently started vlogging over on YouTube, so do check out my channel and give me a thumbs up on one of my videos!

If you would like me to work with you on a potential blog collaboration, offer me a publishing contract for my book or want to talk about any writing or social media opportunities you think I could help with, you can email me on the below address or connect with me on LinkedIn and we can get the boll rolling!

Contact me at, I’d love to hear from you!

In the meantime follow me on Twitter and see if you can guess the song and lyric below?

I got a problem with spending before I get it, we all self-conscious, I’m just the first to admit it.